Originally a lighthearted animation experiment, Metro HotCars went viral overnight, drawing 25,000 visitors and media attention before a transit authority cease-and-desist turned it into a case study in poor PR handling.

Originally a lighthearted animation experiment, Metro HotCars went viral overnight, drawing 25,000 visitors and media attention before a transit authority cease-and-desist turned it into a case study in poor PR handling.